Dementia Friendly Screenings: A guide for cinemas

Today, the Alzheimer’s Society have published a new guide in their series promoting Dementia Friendly Communities. It is a guide for cinemas who want to develop Dementia Friendly Screenings. As we know, people affected by dementia often have to give up the things they love due to inaccessible and unsupportive environments. This includes visiting a cinema.

Cinemas have an important part to play in tackling the social and economic impact of dementia, by allowing people living with dementia to continue to participate in entertainment. The new cinema guide is designed to help cinemas improve their accessibility and become more dementia-friendly, an you can download it from their website here.

Calamity Jane seen by 160+ in Chesterfield!

Matinee - Pomegranate Theatre Sept 2017

Calamity Jane drew over 160 people to our dementia friendly screening at the Pomegranate Theatre in Chesterfield yesterday! Thanks to our fantastic Alzheimer’s Society volunteers, and staff at Chesterfield Borough Council (and Wendy Blunt in particular) for their support, and all the groups, care homes and individuals who travelled on the Deadwood Stage, and through the Black Hills of Dakota with us! Our next Pomegranate screening is Thurs 9th Nov.

Alzheimer’s month with dementia friendly screenings across the UK

Matinée, Arts Derbyshire’s dementia-friendly cinema programme, is recognising Alzheimer’s Month with screenings designed to support people living with dementia, their families, friends and carers.

Screenings this month include Kiss Me Kate (11 th September), Calamity Jane (13 th September), and Oklahoma (20 th September). For full details including prices, venues and further screenings in 7 venues across Derbyshire see the events page www.matineederbyshire.org.uk/events

Matinée film screenings include a great or classic film, often a musical, refreshments and interval events such as singing or fun film related quizzes or activities. Screenings are for people with memory challenges or a dementia to enjoy alongside their family member, friend or carer. Matinée is part of a movement designed to celebrate World Alzheimer’s Month, led by Film Hub Wales, one of eight UK wide audience hubs which form the BFI Film Audience Network.

Film Hub Wales has been working with partners in Wales since 2013 to build a long term inclusive offer for older audiences, which has culminated in the launch of a Dementia Friendly Screenings Guide in partnership with BFI’s Film Audience Network, the Alzheimer’s Society and the UKCA. Previews of the guide will be made available to cinema providers invited to attend the Prime Minister’s Champions
Group for Culture in September.

Screenings will be relaxed with no trailers or adverts, the lights are left on low, the volume is turned down slightly, and people are free to move around, chat and sing along. The staff are specially trained and there is plenty of signage.

Frances Watt from Matinée at Arts Derbyshire says:
“We’re thrilled to be able to provide screenings for people living with dementia. It’s a great opportunity for people to come along and enjoy a film with family, friends or carers in a safe and relaxed environment.”

Hana Lewis, Strategic Manager of Film Hub Wales explains:
“We’ve been developing projects for audiences with dementia in Wales since the BFI Film Audience Network launched in 2013 and it really has the most extraordinary impact on both the team and the audiences. A new case of dementia is diagnosed somewhere in the world every 4 seconds. This is something we can’t ignore, particularly as 34% of the 850,000 people currently living with dementia in the UK don’t feel part of their community, 61% felt anxious or depressed recently and 40% felt lonely. (Data from Alzheimer’s Society). Film not only has the power to bring communities together but it is a powerful tool to improve mental wellbeing and confidence.

“We are delighted to work with a number of specialist partners during World Alzheimer’s Month who will enable us to significantly improve access to cinema provision for audiences living with dementia, including their families, friends and carers. From the Alzheimer’s Society to the Dementia Research Institute at Cardiff University, which is the largest of its kind in the UK. Our venue partners also have exceptional local knowledge and wonderful ideas from memory cafes to sing alongs and social gatherings, making the season ahead one not to miss.”

Film Hub Wales – the current hub for the BFI Film Audience Network leading on the Access For All, Inclusive Cinema Strategy is delivering a UK wide accessible screenings model and online resource which will enable exhibitors to build confidence when working with diverse groups, including audiences with dementia.

Matinée adopts the Family Arts Campaign’s Age-Friendly Standards

Arts Derbyshire one of first national organisations to adopt the Family Arts Campaign’s Age-Friendly Standards

Age-Friendly Standards logoArts Derbyshire and its flagship Arts and Health programme, Matinée, is one of the first cultural organisations who have adopted the Family Arts Campaign’s new Age-Friendly Standards. The Standards were developed in consultation with leading experts including Age UK, 170 arts and cultural organisations, and older arts attenders.

The Age-Friendly Standards provide specific guidance on welcoming older people and displaying this new kitemark affirms that the organisation has considered the often more complex needs of older visitors.

Arts Derbyshire prides itself on the exemplary welcome provided for older members of the
community through their county-wide cinema programme, Matinée. Matinée provides a
much-needed opportunity for older people living with dementia, alongside their friends and
carers, to take part in a fully accessible cultural activity in their own community – an activity
which is often inaccessible to them. Older people are valued audiences and these Standards
send a clear message that they are a priority for the organisation.

The development of the Age-Friendly Standards is a response to reported trends which
indicated a significant drop-off in cultural engagement in later life, due to multiple barriers
which older people may encounter.

The significant opportunity for arts and culture to play a role in enhancing quality of life for
older people is further reflected in Age UK’s 2017 Index of Wellbeing in Later Life 1 which
reports ‘Creative and cultural participation’ to be the most prominent indicator to wellbeing in
later life, scoring highest amongst a large range of contributing factors.

The Age Friendly Standards address five key areas when welcoming older audiences:
1. Building relationships
2. Considering suitable programming
3. Providing appropriate facilities
4. Communicating appropriately
5. Providing a warm welcome

‘Arts Derbyshire believes that art is for everyone. The Age Friendly Standards give clear
guidelines which will help us to ensure our provision is appropriate and welcoming. They will
also help us to work together with partner organisations across the county and beyond,
enabling more people to benefit from participating in arts activity, building communities and
improving health and wellbeing.’ Helena Reynolds, Arts Derbyshire Arts and Health Co-
ordinator

The development of the Age-Friendly Standards was supported by Arts Council England.
Further information on the Age-Friendly Standards on familyarts.co.uk/age-friendly

Matinée meets The Hardy Group

Today Matinée gave a short introduction to our film screenings to The Hardy Group in Derby.  The Hardy Group meets once a month at St. Peter’s Church in the centre of Derby, and welcomes over 100 people living with dementia, and their carers to a great social morning of quizzes, presentations, refreshments, and also organises social outings and coach trips for its members.

We had them singing along with Black Hills of Dakota from the film Calamity Jane – which is the next screening at QUAD on April 25th.

Long Eaton welcomed Calamity Jane!

Calamity Jane posterWe welcomed ana audience of over 30 to see Calamity Jane in Long Eaton on Wednesday 1st March.  There was singing along to some of the classic songs in the film including the Deadwood Stage, Secret Love and the Black Hills of Dakota.Calamity Jane in Long Eaton

We met in St John’s Church Hall on Canal Street in Long Eaton which has a great room for the films, and our volunteer, Mandy, in the kitchen, kept the tea, coffee and cake flowing for everyone before the film, and during the interval!

Our next Long Eaton screening is Summer Holiday on Wednesday April 5th – so please come along and sing a long with Cliff and The Shadows!

 

 

Come and volunteer for Matinée

In 2017 we are looking to recruit a team of Matinée Volunteers.  There are opportunities to help out at events – helping with hosting the screenings, and preparing refreshments.  There are also opportunities to help out with publicity and advocacy for the project too – helping get leaflets and posters out across the county, and talking to groups about the events.

If you would like to know more – please have a look at the PDF links below, and then contact the Matinée Project Coordinator, Frances Watt, by emailing admin@matineederbyshire.org.uk

EVENT SUPPORT – Matinee Volunteer Job Description – Event Support, Derbyshire

PUBLICITY SUPPORT – Matinee Volunteer Job Description – Publicity Support, Derbyshire

Looking forward to having you in the team!

It’s A Wonderful Life – with mince pies and carols

Matinée celebrated Christmas in Langley Mill with a screening of the classic, It’s a Wonderful Life on Dec 9th.

Its a Wonderful Life - Langley Mill15 people came to enjoy the film, and to join in singing Christmas carols led by Alzheimer’s Society volunteer, Ronda Simms. Mince pies were on offer alongside our regular cakes and biscuits.  And people were joining in with Hark the Herald at the end of the film!

Wishing everyone a Happy Christmas, and all the best for a Happy New Year!

Matinée’s four year project launched!

Arts Derbyshire Arts and Health project, Matinée, has received a high-profile grant of £175,000 from the Paul Hamlyn Foundation Arts Access and Participation ‘More and Better’ Fund. The project will bring the magic of cinema to community locations across Derbyshire for those living with dementia, their carers, friends and family.

The grant will enable Arts Derbyshire, the strategic arts organisation for the county, to expand Matinée over four years, working in 9 different venues across the county and with a wide cross-section of partners including: the Film Hub North West Central; Derby QUAD; Derbyshire County Council Arts Team, Public Health and Adult Care; CCGs; The University of Sheffield; The Alzheimer’s Society; the Dementia Action Alliance; and Age UK.

Matinée, currently piloting in Amber Valley District, Derby QUAD and Glossop, provides a safe and accessible space for people with dementia and their family, friend or carer to come and enjoy a classic film, chat and refreshments in a positive, friendly and welcoming environment. Cinemas and social activities are often inaccessible to this increasing and often marginalised group;

Matinée acts as an everyday, enjoyable leisure activity, helping to reduce social isolation. Working with Derbyshire Libraries and local artists, the afternoon’s entertainment also includes reminiscence, singing or film-based chat alongside film showings, prompting engagement, stirring memories, and encouraging deepening of relationships. The aim is to make the afternoon as fun and light-hearted as possible – and it’s always accompanied by plentiful tea and cake!

Alongside the screenings, partners at ScHARR (School of Health and Related Research at the University of Sheffield) will collect evidence throughout on running dementia-friendly film events, and its effectiveness in reducing social isolation for this group. This learning will feed into the British Film Institute Film Audience Network’s plans for a national accessibility strategy, as well as enabling other groups in Derbyshire and beyond to expand their dementia friendly arts offer through Matinée training and dissemination of good practice.

For more information or to express an interest in Matinée as it develops please contact: Helena Reynolds, Arts and Health Coordinator, Arts Derbyshire, Derbyshire County Council artsandhealthderbyshire@gmail.com

For further information on current screenings see: www.matineederbyshire.org.uk

or contact: booking@matineederbyshire.org.uk

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Arts Derbyshire is the strategic arts organisation for the county; it has more than 130 members, including the principal officers of the participatory and developmental arts organisations working within the county; umbrella arts and crafts organisations; Arts Development Officers or other representatives from county, district and borough councils; festivals; and representatives from children’s services, education, museums and social care. The organisation currently has ten strands of work of which Arts and Health is one.

www.artsderbyshire.org.uk/header/aboutus

www.artsderbyshire.org.uk/artsandhealth